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Finding the right shade of foundation to perfectly match your skin tone is something many people struggle with, but it’s actually quite simple. It's important to use makeup that suits your skin tone and skin type.
One common mistake that many people make is choosing a foundation that is too dark or orange, not blending it down into their neck, and they’re left with a dark line of foundation on their jawline. The first thing to remember is that our skin tone changes throughout the year, depending on the season, so in summer you might be slightly darker than in winter.
Secondly, know where to test your foundation. You want your face, neck and chest to look like a cohesive whole, with an even tone. Therefore, don’t match your foundation to your wrist, face, or back of your hand, but to your chest. The reason why you don’t want to match your foundation to your face is because your face may not be one even tone and is exposed to more sun damage. You may have pigmentation, freckles, or rosacea, for example.
Our wrist, and back of our hand is also a completely different shade to the skin on our face, so you will get a false match if you do this. By matching the foundation to your chest, and by blending the foundation into your neck when you apply your makeup, your foundation will match perfectly every time.
It’s also important to remember that different skin tones have different undertones, either yellow, pink, or neutral undertones. An easy way to tell is to look at the veins in your wrist. If they’re blue, you have more cool, pinkish undertones, and if they are more green, you have more warm, yellowish undertones. If you can’t decide and the colour is more blue-green, you probably have neutral undertones.
Unlike eyeshadows, which suit most skin tones, finding the right foundation for your skin type and skin colour is often a process of trial and error, but by following these steps, you’ll never mismatch your foundation again, and your skin will look flawless! Remember to also always choose the right consistency and coverage for your skin type, whether that be a cream, powder, or liquid foundation and lighter or heavier coverage.